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Park Presidio photo

Presidio Parkway

THE CHALLENGE: Multi-stakeholder communications on a complex and significant highway infrastructure project.

For a project of this size and scope, stakeholder interests are many. Furthermore, the parkway is being constructed amid existing high-volume vehicle and pedestrian traffic – all in a designated national park.

Park Presidio photo

Presidio Parkway

THE SOLUTION: A multi-faceted, state-of-the-art communications program.

We developed a suite of collateral materials, signage, a web presence, visualizations, media relations and a project information site office. We take a hands-on and collaborative approach, working with a wide spectrum of stakeholders: neighbors, tenants, visitors, special interest groups, agency representatives and construction personnel.

Park Presidio photo

Presidio Parkway

THE RESULT: A project that’s supported by stakeholders in an extremely sensitive physical and social environment

Our well-integrated communications work helps blend the many components of this project: the values of history, spectacular scenic views in a national park and transportation infrastructure. We receive regular accolades from team players, the client and the many stakeholders with whom we interact regularly.

AlertSCC photo

AlertSCC

THE CHALLENGE: Alerting the public to a new alert system.

The County of Santa Clara’s new free service, AlertSCC, provides County residents with instant alerts and information in the event of an emergency or disaster—on an electronic device of choice. The County needed to build awareness of the program and encourage residents to sign up.

AlertSCC photo

AlertSCC

THE SOLUTION: Hitting close to home with messages that resonate.

A noted social scientist observed that people don't like to think about disasters and believe they will happen to someone else. Given that best received messages are from word of mouth from a trusted source and repetition, we created and implemented a campaign and interactive tool that allowed family members and significant others to implore "I love you, please sign up" across a wide variety of media.

AlertSCC photo

AlertSCC

THE RESULT: A safer community.

We achieved widespread awareness of the program, with over 24,000 residents who have signed up to receive alerts and information via AlertSCC.

Patterson Ranch photo

Patterson Ranch Planned
Development EIR

THE CHALLENGE: Develop needed housing while protecting parkland.

The 428-acre site for the City of Fremont project adjoined the Coyote Hills Regional Park, contained sensitive biological resources, and was in an area that had been habitated and used for hunting and foraging by Native Americans. Protection of the park and its sensitive resources was strongly supported by city residents and neighboring communities.

Patterson Ranch photo

Patterson Ranch Planned
Development EIR

THE SOLUTION: Identify environmental constraints early to inform the development footprint

The project ultimately provided for future development on 111 acres with the eventual donation of the 316 acres closest to Coyote Hills Regional Park to public agencies.

Patterson Ranch photo

Patterson Ranch Planned
Development EIR

THE RESULT: A unanimous vote by Fremont’s City Council to certify the environmental document.

Circlepoint coordinated with local agencies and worked closely with the City’s legal counsel to resolve and address sensitive issues such as GHG, sea level rise, and liquefaction.

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© Circlepoint 2012 | Circlepoint is an Equal Opportunity Employer.